Holly Lard Krueger

Holly Lard Krueger is a private sector and market systems specialist with over 15 years of experience providing technical advice with a specific focus on applying Value for Money (VfM) principles to project and strategy design for trade, agriculture, urban development and women economic empowerment (WEE) programmes. She is a proven strategic leader having managed large private sector development projects with diverse teams in the Democratic Republic of Congo (DRC) and Côte d’Ivoire and negotiated complex public-private partnerships to improve supply chain efficiency and transparency. Holly is skilled as an evaluator, strategic advisor, coach and trainer in the practical application of systems approaches to market development and has deep experience in gender equality and social inclusion (GESI) and WEE. Holly is currently a Managing Partner at The Canopy Lab and advising three market systems development programmes. Holly has completed courses in market systems development with the Springfield Centre. She holds a MA in International Relations from the Johns Hopkins School of Advanced International Studies in Washington, DC and a BA from Vanderbilt University in Nashville, TN.